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  • Navigate to Event Destinations in your Upstack dashboard.
  • Add a LinkedIn Ads destination with your Partner ID.
  • Enable Enhanced Matching to send hashed user data for improved attribution.
  • Verify the destination shows Healthy status after saving.

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Tracking Method

LinkedIn currently receives events from the browser only. See Tracking Method for more details.

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Prerequisites

Before you start, you need:

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Steps to configure the LinkedIn destination

1

Open Event Destinations in Upstack

Sign in to your Upstack Data dashboard and navigate to Event Destinations from the left sidebar.
2

Add a new destination

Click + Add Destination and select LinkedIn Ads from the destination catalog.
3

Enter your Partner ID

Paste your LinkedIn Partner ID into the Partner ID field.
Your Partner ID is a numeric value (e.g., 123456) found in LinkedIn Campaign Manager → Data → Signals Manager. Ensure there are no extra spaces.
4

Enable Enhanced Matching (recommended)

Toggle Enable Enhanced Matching to send hashed user data to LinkedIn for improved ad attribution.
Enhanced Matching sends SHA-256 hashed email addresses. The data is hashed before it leaves your Upstack account.
5

Save the configuration

Click Create Configuration (or Save Changes if editing) to save the destination. Upstack loads the LinkedIn Insight Tag on your storefront alongside Upstack’s own event capture.
6

Verify the destination is healthy

In the Upstack dashboard, navigate to Event Destinations. Your LinkedIn destination should display Healthy with a green status indicator within 5 minutes.If the status shows Unhealthy, double-check:
  • Partner ID is correct (numeric, no spaces)
  • Your LinkedIn user has the required permissions

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Configuration fields reference

Next step: How to enable LinkedIn click ID tracking