Forward purchase and conversion events to Meta, TikTok, Klaviyo, and GA4 simultaneously.
Managing separate integrations for each ad platform and marketing tool is time-consuming and error-prone. Each integration requires its own setup, schema mapping, and maintenance — and you often end up with inconsistent data and duplicated configuration.Upstack unifies conversion forwarding: one integration captures events from your storefront, and you configure which destinations receive them. Meta, TikTok, Klaviyo, Google Analytics, and webhooks all get the same high-quality, identity-enriched data. Upstack transforms the canonical event schema into each platform’s expected format — so you don’t map events manually per destination.
Turn destinations on or off independently. Start with Meta CAPI, then add TikTok, Klaviyo, or GA4 when ready — no need to reinstall or reconfigure event capture.
