> ## Documentation Index
> Fetch the complete documentation index at: https://docs.upstackdata.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Blended All Conversions Value: Total Revenue Across Platforms

> Track total conversion value across Meta, Google, and TikTok Ads. Measure aggregate revenue attributed to advertising across all platforms.

<Tip>
  Blended All Conversions Value measures the total monetary value of all conversions attributed to your advertising across Meta, Google, and TikTok combined.
</Tip>

## Formula

<Info>
  **Blended All Conversions Value** = **SUM** ( Conversion Value ) **ACROSS** Meta + Google + TikTok
</Info>

### Formula Components

| Metric                                                                                                            | Definition                                          |
| ----------------------------------------------------------------------------------------------------------------- | --------------------------------------------------- |
| [**Meta All Conversions Value**](/reference/metrics/advertising/meta/meta-conversions/meta-all-conversions-value) | Total value of conversions attributed to Meta Ads   |
| [**Google Conversions Value**](/reference/metrics/advertising/google/google-conversions/google-conversions-value) | Total value of conversions attributed to Google Ads |
| [**TikTok Conversions Value**](/reference/metrics/advertising/tiktok/tiktok-conversions/tiktok-conversions-value) | Total value of conversions attributed to TikTok Ads |

| Metadata        |                                                                                                     |
| --------------- | --------------------------------------------------------------------------------------------------- |
| **Type**        | Currency                                                                                            |
| **Data Source** | [Meta Ads](/sources/facebook-ads), [Google Ads](/sources/google-ads), [TikTok Ads](/sources/tiktok) |
| **Aggregation** | Sum                                                                                                 |

***

## Example

Your store's advertising generated **\$87,500** in total conversion value last month across all platforms.

| Platform          | Conversions Value | % of Total |
| ----------------- | ----------------- | ---------- |
| Meta              | \$52,000          | 59.4%      |
| Google            | \$28,500          | 32.6%      |
| TikTok            | \$7,000           | 8.0%       |
| **Blended Total** | **\$87,500**      | **100%**   |

***

## How It Works

Blended All Conversions Value aggregates the conversion values reported by each advertising platform into a single metric. Each platform reports the monetary value of conversions based on their own attribution models and tracking. The blended total gives you a unified view of revenue attributed to paid advertising without manual aggregation.

***

## When to Use

| Scenario                            | Action                                                     |
| ----------------------------------- | ---------------------------------------------------------- |
| Measuring total advertising revenue | Track blended value to understand aggregate performance    |
| Comparing platform contribution     | Break down by platform to see revenue distribution         |
| Setting advertising budgets         | Use blended value to determine total ad-attributed revenue |
| Executive reporting                 | Present unified conversion value across all paid channels  |

***

## Related Metrics

| Metric                                                                                                        | Relationship                                                             |
| ------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------ |
| [Blended Spend](/reference/metrics/advertising/blended/blended-spend/blended-spend)                           | Total cost across platforms — compare to conversion value for efficiency |
| [Blended ROAS](/reference/metrics/advertising/blended/blended-efficiency/blended-roas)                        | Blended All Conversions Value ÷ Blended Spend                            |
| [Blended All Conversions](/reference/metrics/advertising/blended/blended-conversions/blended-all-conversions) | Total number of conversions (not value)                                  |

[See all Blended Conversions metrics →](/reference/metrics/advertising/blended/blended-conversions)