> ## Documentation Index
> Fetch the complete documentation index at: https://docs.upstackdata.com/llms.txt
> Use this file to discover all available pages before exploring further.

# How to Configure AppLovin Destination in Upstack Data

> Configure the AppLovin Axon destination in Upstack Data with your Pixel ID (Event Key) to track Axon conversions from your storefront.

<Tip>
  * In the Upstack dashboard, go to **Event Destinations** and click **+ New Destination**.
  * Select **AppLovin Axon**.
  * Enter your **Pixel ID** (Event Key from AppLovin Dashboard).
  * Click **Create Configuration** and verify the destination shows **Healthy**.
</Tip>

<Note>
  **What this setup enables**

  Setting up the AppLovin destination in Upstack Data loads the Axon Pixel on your storefront and attributes conversions against your campaigns. Your Pixel ID is the only AppLovin credential you need.
</Note>

## Tracking Method

<Note>
  AppLovin currently receives events from the browser only. See [Tracking Method](/concepts/tracking-method) for more details.
</Note>

## Prerequisites

Before you start, you need:

* An active Upstack Data account ([sign up](https://app.upstackdata.com))
* Admin access to an **AppLovin Axon** account
* A configured **Axon Pixel** in the [AppLovin Dashboard](https://dash.applovin.com/) — see [How to find your AppLovin Pixel ID](/destinations/catalog/applovin/how-to-find-applovin-pixel-id)

## Configuration steps

<Steps>
  <Step title="Sign in to Upstack Data">
    Sign in to Upstack Data at [app.upstackdata.com](https://app.upstackdata.com/pixel/event-destinations).
  </Step>

  <Step title="Open the destination configuration">
    In the Upstack dashboard, navigate to **Event Destinations**.

    Click **+ New Destination** in the top-right of the page.

    In the **Select a Destination** popup, click **AppLovin Axon**, then click **Next**.
  </Step>

  <Step title="Enter your Pixel ID">
    **Pixel ID** — the Event Key identifier for your Axon pixel. Find this in the AppLovin Dashboard under Account → General → Keys.

    <Note>
      **Need help finding it?** See [How to find your AppLovin Pixel ID](/destinations/catalog/applovin/how-to-find-applovin-pixel-id).
    </Note>
  </Step>

  <Step title="Configure optional settings">
    **Send User Data** — Toggle this on to include hashed user data for improved match quality.
  </Step>

  <Step title="Create the configuration">
    Click the **Create Configuration** button.

    You should see a confirmation message and the AppLovin destination will appear in your **Event Destinations** list.
  </Step>

  <Step title="Verify the destination is healthy">
    In the Upstack dashboard, the AppLovin destination card should display **Healthy** with a green status indicator within 5 minutes.

    If the status shows **Unhealthy**, confirm your **Pixel ID** is correct — no leading or trailing spaces, and no truncated characters.
  </Step>
</Steps>